EllisLab Trademark Policy Updated
This made a few waves on Twitter so I thought I would mention it here, too. On Wednesday, EllisLab announced a new trademark use policy, which you can read here.
I have no idea if this is related to the settlement with EngineHosting but the timing certainly makes it seem like it is. One of EllisLab’s claims in the original lawsuit was trademark related (the lawsuit documents are publicly available).
I know some people are annoyed by this. I get it. I think it’s a necessary move that EllisLab has to make to give guidance on how they expect their trademarks are to be used. Don’t get too bent out of shape about it.
Here’s why:
- Apple has one, too.
- So does Google.
- Hey look even open source Drupal does.
- Oh no, not WordPress, too!
- Mozilla, you, too, buddy?
You get the idea.
I’m not a lawyer but you should refer to the policy if you’re thinking about creating a product or service around ExpressionEngine. You need to do that with any company, not just EllisLab.
Also: read my footer.