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EE Insider Blog

Spend your time learning and developing sites with ExpressionEngine and we'll use this blog to keep you informed of all the news related to ExpressionEngine and CodeIgniter.

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Learn ExpressionEngine Today

Over a series of 8 videos, watch and learn as Ryan builds an entire ExpressionEngine website from beginning to end. Get started now.

CTRL+CLICK CAST: Balancing Conversions with User Experience

Many sites (including this one!) rely on site ad revenue. When designing and developing an excellent user experience, what should be kept in mind if your priority is to maximize conversions for your client?

For the first episode of 2014, we discuss Balancing Conversions with User Experience and how to accommodate ad priorities in a responsive site design. We weigh in on quantitative and qualitative metrics that inform decisions in design and code, how ad placement can affect responsive design decisions, and share what we learned about how prioritizing conversions involve every part of a project life cycle.

We also ask: what does a “minimal blogging platform” mean to you? Let us know!

Tune in now!

Thanks to CodePen Pro for sponsoring!

Posted on Jan 09, 2014 by CTRL+CLICK CAST

Filed Under: CTRL+CLICK CAST